12 Digital Marketing Blogs to Help You Keep a Pulse on the Industry

数字营销总是不断发展,你永远不能停止从领域的领导者学习。无论您是教授自己的贸易工具还是您正在寻找在您的职业生涯中的经验丰富的专业人士,数字营销博客可以帮助您留在您的比赛之上。
We understand that it’s hard carving out time to find the latest news and resources though. Between work, your family and other life responsibilities, your free time is limited. That’s where we come in—we’ve combed through the internet to find you a sampling of the best digital marketing blogs out there.
Ready to start learning? Check out these 12 blogs to learn more about the latest marketing news, techniques, case studies and more.
General digital marketing blogs
1.HubSpot
HubSpot has found success selling software tools and services used to support inbound marketing and sales—but their blog isn’t focused on just their offerings. They’ve carved out a name for themselves in the world of inbound marketing—which is the use of internet-created content to draw in customers—and have developed a long-running blog to share some of their tips and tricks. Their blog covers a variety of business subsets, from marketing to sales to service. This is a must-read for anyone interested in general marketing and overall industry trends.
2.Unbounce
挪用的重点是付费数字广告。他们提供软件,以帮助创建登陆页面,弹出窗口和粘性杆,以带来站点上的大多数转换。据说,他们的博客主要侧重于如何利用和优化您的创意和付费媒体。对于当前的营销专业人士来说,此博客提供了最新的策略和灵感,以帮助您将贵公司(以及您的职业生涯)送至下一级别。
3.Neil Patel
Neil Patel has over a decade of experience working in digital marketing and has been called one of the top 10 marketers by Forbes. His website contains SEO tools and training resources to help you dive into the field. While the site leans heavy on SEO information, the blog contains articles on content marketing, email marketing, social media, conversion rate optimization and more.
4.社交媒体今天
对于那些希望在最新的社交媒体新闻保持最新的人,社交媒体今天可以全面看看社交媒体和社会营销的趋势。作者主要关注最大的社交媒体平台 - Facebook,Instagram,LinkedIn,Snapchat和Twitter - 但涵盖了总体趋势和最佳实践。
搜索引擎优化(SEO)博客
5.Moz
MOZ中任何人的最佳资源之一,MOZ是作为进入SEO资源。虽然Moz提供SEO工具和产品出售,但他们的博客可以免费阅读并举办各种访客作者和专家。他们涵盖了内容策略,Google AdWords,关键字研究,URL结构等的主题。一定要查看他们的每周白板星期五 - 视频演示专家挖掘SEO中最大主题的专家。
6.内容营销学院
根据他们的名字,内容营销学院的博客主要关注内容营销。文章不仅关注内容营销趋势和策略,而且还关注如何将您的职业生涯作为内容营销人员构建。如果您对SEO,战略和社交媒体有兴趣,则此博客值得探索。
7.搜索引擎土地
搜索引擎土地boasts a massive number of articles centering around SEO, all broken down into categories such as mobile, local, retail, Google, Bing and social to help you hone your focus. Most of the articles feature new trends or innovations in the world of SEO, making this a great blog for anyone trying to stay at the forefront of digital marketing.
8.搜索引擎手表
获取关于搜索引擎相关的所有内容的提示,新闻和信息。搜索引擎手表是从初学者Blogger到营销Maven的每个人的伟大资源。文章分解为行业,SEO,PPC,分析,社会,本地,移动,视频,内容和开发等类别。他们还举办了由外部组织进行数字营销人员进行的最新报告。
电子邮件营销博客
9.Mailchimp
作为最大和最常用的电子邮件服务之一,MailChimp是电子邮件营销领域的专家。他们的网站上没有特定的博客;相反,它们提供充满内容的资源部分。这个内容被分解为有用的类别 - 从“我们从数据中学到的内容”到“更多的方法来加强您的营销”。对于初学者来说,他们提供强大的指南和教程。
10.Vero.
Vero.helps other companies improve their email marketing through data collection, modeling, automation and deployment. Their blog focuses on how best to improve your emails and email strategy. While some of the article topics will appeal to anyone, many are for those already using Vero or who are looking for ways to build upon their current email marketing strategy.
11.getResponse.
GetResponse在183个国家拥有超过35万名客户的客户,是一个电子邮件营销平台,旨在帮助组织提高战略和增长。他们的网站为新的或当前电子邮件营销人员提供了一系列资源。博客特别提供有关营销,自动化,平台和生产力的建议。客户与否,这些文章对于对电子邮件营销感兴趣的任何人都是方便的。
12.真的很好的电子邮件
If you have the strategy and know-how of email deployment nailed down but struggle with your email content, Really Good Emails has your back. Not so much a content blog but more of a gallery, this site features thousands of successful emails for you to view and be inspired by. With a breakdown by industry, season, behavior and tactic, you’re sure to find ideas and inspiration at every corner.
准备好您的书签
在一个随着数字营销的快速变化的行业中,尽可能保持最新。您无需阅读所有这些博客即可成为营销专家,但您的背部口袋里有一些可以帮助您磨练您的技能并保持竞争力。
If you’re beginning your marketing career and still uncertain of the direction you want to pursue, check out our article “8 Types of Marketing Specializations: The Practical Guide You’ve Been Seeking。“
